RESEARCH

Funnel Map in Miro

prayer/research/prayersong-fotw/13-funnel-map-miro.md

Funnel Map in Miro

Full text (verbatim)

👁️ Funnel Preview

🔍 Funnel board in Miro:

Zoom in and out to explore all the details of this funnel

Funnel flow diagram content (transcribed from the preview image)

The Miro board lays out the funnel as a left-to-right flow of screenshotted pages:

Header card: "FUNNEL OF THE WEEK — Brand: PrayerSong — Website: https://prayersong.com — Category: Info Product, Entertainment — Minimum order value: $99 — Meta Ads" (this restates Lesson 1's key details as the board's title card)

Flow (left to right):

  1. Meta (ad screenshot thumbnail)
  2. Landing Page | URL (stacked page thumbnails, showing multiple scroll sections)
  3. Survey (stacked thumbnails — the 5 question steps)
  4. Sales Page
  5. Checkout Page
  6. 💰 Front-end Purchase Complete (money-bag icon marking the front-end conversion point, visually separating "getting the sale" from "the upsell sequence")
  7. Upsell #1
  8. Upsell #2
  9. Upsell #3 (board box; exact on-image label is small/lower-confidence at the resolution captured, but sequence and count match the 3 upsells documented in lessons 8–10)
  10. Post-Purchase Page

This confirms the funnel order captured individually across lessons 4–11: Meta ad → Landing Page → Survey → Sales Page → Checkout → [purchase] → Upsell 1 (3rd verse) → Upsell 2 (24hr delivery) → Upsell 3 (unlimited edits) → Post-Purchase Page. No branching/downsell paths are visible on the board — it is a single linear sequence with no split-test variants shown.

Outbound links

None additional beyond the Miro embed URL above and the https://prayersong.com link restated in the header card.

Key numbers cited

  • Restates from Lesson 1: minimum order value $99.
  • Visual confirmation of the 3-upsell stack (matches lessons 8–10) with an explicit "Front-end Purchase Complete" checkpoint between checkout and the upsell sequence.